David’s point on the The Tuned Drill Down is great. It reminds me of the Andrew Stanton’s “give viewers 2+2” argument for engagement. The idea is peak the curiosity of the Core Experience to encourage users to get into Extra Content which eventually leads them to Tangential Learning. More at around 35 minutes in.
Reinventing the Graphic Novel for the iPad - Daniel Burwen - SXSW 2012 (by cognitocomics)
Here is a video presentation based off the recorded audio of my 2012 SXSW solo panel. This talk looks at the way we value our media as it transitions from tangible to digital to service, with a case study of the interactive graphic novel CIA : Operation Ajax for the iPad.
