This week the BBC unveils its marketing campaign and title sequences for the London 2012 Olympics entitled “Stadium UK”. The campaign is designed to be used across all the BBC’s television, radio and digital Olympic content.
Producer Ridley Scott and Oscar-winning director Kevin Macdonald took this raw material — all shot on July 24, 2010 — and created Life in a Day, a groundbreaking, feature-length documentary that portrays this kaleidoscope of images we call life. National Geographic is bringing it to theaters starting July 24, 2011.
Out next week. Suppose to be real good.
Was talking to a colleague about this idea the other day actually. Totally forgot about this as well as “One Day On Earth.”